The Fresno Proud Project

Investing back into our city & beyond!

So, we have this idea….

Every time we ring up a customer with a credit card, the credit card company takes a percentage of the sale. Every time someone pays cash, that entire sale goes back into Ampersand for payroll, ingredients, rent…and starting in 2018, our city.

We love our city and there are some amazing non-profits that work tirelessly to make Fresno, and our world, a better place to live and thrive. We believe it is important to support their efforts and we would love for you, our customers, to be a part of making a difference with us.

Each month, we will be giving 2% of our CASH sales to an incredible Fresno non-profit that we believe makes a significant impact in our world.  We will feature these organizations on our social media platforms, in our shop, and during a meet-and-greet each month with the movers and shakers themselves. 

With your help, we are hoping this small change can make a big difference. To join us in this effort, simply bring cash when you visit!  While we will always have our register ready for your credit cards and Apple Pay, and we will never ask you to pay with cash for this purpose, this is something we are passionate about doing as business owners and a family.

The vision for Ampersand has always been to be the connecting place “where great ice cream & community meet.”  Our hope is that this program will be an extension of our company’s mission to continually invest back into its employees, its customers, other small businesses, and our city.

Thank you for taking the time to read about Ampersand Ice Cream’s new adventure, we are excited for you to join us in supporting some of our favorite Fresno non-profits!


Jeff & Amelia Bennett


Ampersand Ice Cream